Unlock the Power of Sharing to Reels on Instagram

In a world where short-form videos rule the digital landscape, Meta are thrilled to introduce a game-changing feature: Sharing to Reels on Instagram. With this integration, your app can seamlessly connect with Instagram Reels, opening the door to a broader audience and heightened brand awareness. It’s a game-changer for your app, and here’s why: What […]
How to get more views on your Instagram Stories

With over half a billion people now watching Instagram Stories every day, businesses should not forget the importance of an effective Instagram Stories strategy. Here are 5 ways to increase Instagram Stories views: Add Engagement-driving stickers The Instagram algorithm loves an engagement-driving sticker (eg. polls, emoji sliders, questions, share yours and quizzes). The more clicks and engagements your stories […]
Should brands use Emojis On Social Media?

To celebrate World Emoji Day, we’re delving into the world of social media and emojis because what you can’t say in a sentence; you can say in one emoji! Emojis have become part of our daily conversations, emails, internal chats, and in marketing too. The 2021 Adobe Emoji Trend Report shares that, 60% of users are more […]
Introducing Threads: A New Way to Share With Text

There’s a new social media app in town: Instagram Threads. Owned and operated by Meta, the platform is very similar to Twitter. And following in the steps of other popular tech apps, Threads is stirring up conversations amongst social marketers, creators, and business owners. Want to learn more? We’re here to share everything we know about Instagram […]
Instagram Rolls Out a For You Page

Now, when you search for something on the Explore Page, results appear in a totally-unique-to-you, one-of-a-kind For You feed. And while Instagram has yet to reveal how it works, we’re sharing everything we know — including how it could boost your discoverability on the app. What is a For You Page? Instagram’s For You page (FYP) […]
Your Complete Guide To Content Formats On Instagram

Your Complete Guide To Content Formats On Instagram When you publish content on Instagram, you’re spoilt for choice when it comes to format. But in the midst of all these different types of posts, you may find yourself wavering in your content strategy: would a video be more effective than a photo? Should it be […]